AI Insights · Timothy · April 2025
Top 5 Free-to-Play Android Games in the UK: Q1 2025 Performance
Explore the performance trends of the top 5 free-to-play Android games in the UK during Q1 2025, based on Sensor Tower data.
In the first quarter of 2025, the UK market saw significant activity in the free-to-play gaming sector on Android. Here's a closer look at the performance of the top five games during this period, with insights from Sensor Tower.
Coin Master demonstrated a stable revenue trend, peaking at approximately $1.3M in January. Weekly downloads fluctuated, starting at 9.7K and dipping mid-quarter before recovering to 7.5K by the end of March. Active users showed a positive trend, increasing from 92.9K to 97.7K over the quarter.
MONOPOLY GO! from Scopely saw varying revenue, with a notable peak of $697K in February. Downloads started strong at 16.6K, tapering to 10.9K by the quarter’s end. Active users initially decreased but rebounded to 204.9K by March.
Royal Match experienced revenue highs in January, reaching $719K. Downloads saw an initial increase, peaking at 20K in February, before settling at 11.4K. Active users rose steadily, with a significant jump to 447.6K in mid-February.
Candy Crush Saga maintained strong revenue, reaching a peak of $639K in March. Downloads remained relatively stable around 11K, while active users fluctuated, peaking at 587.8K in late February.
Roblox showed a diverse trend, with revenue peaking at $822K at the start of the quarter. Downloads began at 54.6K but decreased to 24.9K by the end of March. Active users remained robust, though they saw a decrease from 2.1M to 1.8M.
For more detailed insights into these trends and other app performances, visit Sensor Tower.